David Rehr of the National Association of Broadcasters had a lot of things to say during his opening address before the organization's annual gig in Las Vegas. He talked retransmission consent, educating the public about the digital TV transition and broadcasters embracing new technology.
But Rehr also on Monday had harsh words to say for competing platforms. And satellite radio dominated early portions of his attacks.
Said the NAB's top guy, "Satellite radio has supposedly 10 million subscribers total. But 260 million people listened to broadcast radio last week alone."
Rehr also pointed to the losses incurred by satellite radio. "Its (satellite radio) business model is bankrupt. And this is even before our own digital HD radio has kicked in," he said.
If broadcasters are going to win the fight against satellite radio, they will need to keep a local focus, Rehr said.
"Our localism, our connection to the community, is also an advantage … an irreplaceable advantage," he said. "Helping the community is obviously a social good. Helping the community is also broadcasting's business plan and, frankly, it is our brand. We must continue to be evangelical about our community service and about our community content."
Edit: Forgot to post the source http://www.skyreport.com/#Story2
But Rehr also on Monday had harsh words to say for competing platforms. And satellite radio dominated early portions of his attacks.
Said the NAB's top guy, "Satellite radio has supposedly 10 million subscribers total. But 260 million people listened to broadcast radio last week alone."
Rehr also pointed to the losses incurred by satellite radio. "Its (satellite radio) business model is bankrupt. And this is even before our own digital HD radio has kicked in," he said.
If broadcasters are going to win the fight against satellite radio, they will need to keep a local focus, Rehr said.
"Our localism, our connection to the community, is also an advantage … an irreplaceable advantage," he said. "Helping the community is obviously a social good. Helping the community is also broadcasting's business plan and, frankly, it is our brand. We must continue to be evangelical about our community service and about our community content."
Edit: Forgot to post the source http://www.skyreport.com/#Story2
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