cdru said:
Verizon's infrastructure/distribution costs may be less, passing on the savings to the end customer. Wait. Megacorp passing savings to customer...never mind. That was a stupid idea.
Don't forget that Verizon has to take some chances to compete with the other big players. At least Verizon understands that to get and keep customers they must always have very good prices and keep on adding the content that "their" customers want instead of just what they feel like offering or what they think their customers want. That will be the mindset that companies in the future will need because most companies know that the days of one hard wired provider are gone and they won't be able to get away with nearly as much as they have.
I would say that in 2010 you might have the choice of the following for video services.
1. You current cable company.
2. Your Telco company.
3. DirecTV and Dish Network.
4. You gas and/or power company. If you live up north and have both a gas and power company you might have a choice of two providers but most I would assume would have one provider. I know that gas and power companies will at some point offer TV service.
5. Last but not least would be cell phone companies. This will be more along the lines of 2010-2015 but I see cell phone networks having great amounts of bandwidth and if you couple that with switched video types of technology and I could see this as another viable option for TV service. As time goes on bandwidth will increase and improved methods of transmission will be available.
We have a good chance in 6 years time to have 6 different TV providers all available to us and that is just counting the most likely companies. You never know if a startup company might start putting those floating satellites in the air (the ones that aren't in space but are in the sky) because the great thing about these I'll list below.
One they aren't anywhere close to as expensive as a spacebased satellite and they can be fixed and replaced for much less. Now they can cover just one city instead of the whole US while also not having to deal as much with the FCC because they don't need approval for transponder space and locations like current satellite companies. Simply put they can have smaller satellites with the same amount of transponders because they don't need the types of power sources that space satellites need. They also won't suffer from rainfade because the signal doesn't need to pass through many cloads nor does it have to travel very far.
To give you an idea a smaller company could launch three of these to cover say just the Tampa Bay Area and each of the satellites could be setup for different uses and all three of these would cost about 2/10th of what the cheapest real space satellite would cost. This includes buiding and launching costs plus support costs.
So one satellite could provide TV service with tons of SD channels, HD locals and national HD channels. The second satellite could be used for just high speed internet service. The third satellite could be used just for Video On Demand offerings. So a company starting out could give all customers a DVR box and reserve about five hours of space per DVR box. So in simple terms they could have a built-in two way satellite internet modem built into the boxes so that this VOD satellite can sendout all the VOD offerings. They can get them encoded in say WMV format so that a two hour movie fits into a one GB file. If they can have each box download that file within two minutes that would work just fine because even if that customer fast forwards the movie to the end it might take about one minute todo so. Also not many customers will need to fast forward all the way to the end in less than two minutes. Even if they start watching it and they get to the last 15 minutes and have to leave it would still stay on the hard drive for 24 hours or until another different movie is started.
I know I went on and on but I just thought I'd give some of you an idea of what is coming and why Verizon and soon other companies will need to do things to set themselves apart from eachother.