Since this was posted in 2 forums, I'll copy what I wrote in the other one for feedback:
Not to beat a dead horse (a la carte does not work), I believe he is saying to keep the existing packages and price points, require a package purchase to get to a certain level of a la carte choices (individual channels in the next tier package) but allow a la carte selection of channels in the next tier until the total price is higher than the next tier's package price, which would then be more cost effective to just upgrade to the next higher tier.
Here's my real life example: Based on the channels our family watches, the AT200 package best fits our needs, but because 1 or 2 channels (Boomerang, Bio) are in the AT250 package, and my wife and daughter both don't want to go without, we are paying the extra $10 for AT250, in effect for 2 channels. If we could just get AT200 and buy BOOM and BIO for $1-2 each, we would save $6-8 a month.
Now the consumer wins because they can pay less when their viewing needs fall between 2 packages, and Dish wins in the cases where someone decides that they can't afford or don't want to upgrade to the next higher package, but can spend a few extra dollars to get some a la carte channels from that package.
I hope this is explained clearly enough.