Here are some examples:
Last summer I had 3 premiums for $35/month. In Sept, once the HBO deal was out, I had HBO for the $10 "special price" and $14/month for Showtime.
The premium providers are now offering direct access:
Showtime $11
HBO $15
Cinemax on Sling for $10
Starz just launched one with offline viewing at $8.99!
Currenty, under my account, this is what it shows:
HBO "special offer" $10
Cinemax "special offer" $10
Starz "special offer" $10
I currently have Showtime at 7.50 for 6 months, which at the end goes to $15 (they have lost their damn mind). IMO, the "msrp" of these channels needs to hit about $10, with a reduction for each one you sub to at the same time. Maybe $10 for one, $19 for 2, $18 for 3, or maybe something more aggressive. There is no point to paying DIsh $10 for Starz when they offer a download service for $8.99.