The music industry has become the GREEDIEST in our time...they sock different rates on different stations, AND they go by market size AND they get to look at your yearly books...so, if a reasonably large market station does talk-format, they'll pay as much for beds of music as we do for 24/7. Sad, isn't it? Leaches. All of them. The easiest to deal-with from a terrestrial broadcasters' standpoint is Soundexchange, and that's only because so far they've been polite and helpful with our licensing. They handle broadcasters' streaming rights, but we still have to pay additional to 2 of the 3 biggies to provide a stream. . This year THOSE rules changed, prompting many streamers to go silent. We had to have new software WRITTEN and change HOW we report, just to stay on the web...but the service is necessary to remain competitive in today's environment. I agree with your statement in it's "basics" but, market against market, it's not going to mean less for large talk stations, vs. our bill which is around 8 grand a year now. It's market size and income based.....
The 3 biggies are so awful that if they call your station, it doesn't come from "BMI" or ASCAP or SESAC on caller ID, it's a damn 800 number....translation by me: We're ashamed to show up when we call you about something. We have all toll free numbers blocked for telemarketing. Really teed them off...but, if they want to talk, I think they should call from a NAMED number. Usually the call is for something like, "We need to know your GROSS receipts for the year"...not our NET after expenses, they bill our rate for music on GROSS. ...which....truly is.