While most in the pay TV business are opposed to a la carte mandates, one satellite-based platform said it's willing to give program choice for consumers a shot.
Dominion Video, which operates the Christian-oriented Sky Angel satellite TV service, said it would support a consumer's wish to pick and choose channels he or she may want to watch. Kathleen Johnson, vice president of programming at Dominion, said the DBS company is working on a package of about 15 family-oriented channels that will be added to its core slate of programming if the subscriber wants to pick up the channels.
Johnson said she understands the position of other operators that may be impacted by an a la carte regime, including those with programming contracts requiring the purchase of a bundled set of channels. However, she said, "We don't believe that consumers should be forced to buy channels that they don't agree with or don't want to watch."
Dominion/Sky Angel said it agrees with the Parents Television Council and its President Brent Bozell that the way consumers get cable is like a "grocery store telling you that in order to buy a gallon of milk, you also have to buy a six-pack of beer and a carton of cigarettes."
While many families have picked Sky Angel as their only television source, some Sky Angel subscribers also subscribe to another TV service in order to receive local channels, a major news network or a particular family channel, the company said. "Sky Angel agrees with many consumers and consumer advocacy groups that consumers should not be forced to pay for extra channels that they don't watch and that may be in direct conflict with their values," Sky Angel said.
It's expected that the Federal Communications Commission will deliver its report on a la carte programming options to Congress today.
For more on Dominion and Sky Angel, visit: http://www.skyangel.com.
Dominion Video, which operates the Christian-oriented Sky Angel satellite TV service, said it would support a consumer's wish to pick and choose channels he or she may want to watch. Kathleen Johnson, vice president of programming at Dominion, said the DBS company is working on a package of about 15 family-oriented channels that will be added to its core slate of programming if the subscriber wants to pick up the channels.
Johnson said she understands the position of other operators that may be impacted by an a la carte regime, including those with programming contracts requiring the purchase of a bundled set of channels. However, she said, "We don't believe that consumers should be forced to buy channels that they don't agree with or don't want to watch."
Dominion/Sky Angel said it agrees with the Parents Television Council and its President Brent Bozell that the way consumers get cable is like a "grocery store telling you that in order to buy a gallon of milk, you also have to buy a six-pack of beer and a carton of cigarettes."
While many families have picked Sky Angel as their only television source, some Sky Angel subscribers also subscribe to another TV service in order to receive local channels, a major news network or a particular family channel, the company said. "Sky Angel agrees with many consumers and consumer advocacy groups that consumers should not be forced to pay for extra channels that they don't watch and that may be in direct conflict with their values," Sky Angel said.
It's expected that the Federal Communications Commission will deliver its report on a la carte programming options to Congress today.
For more on Dominion and Sky Angel, visit: http://www.skyangel.com.