"'CES Curse?" Gadget Show Has Poor Record'

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'CES Curse?' Gadget Show Has Poor Record

By Peter Svensson (01.06.2012)
@ http://www.tvnewscheck.com/article/...paign=Cowles+Moving+Local+News+Outside+Market


EW YORK (AP) — The largest trade show in the Americas must be a great place to show off new products, right? Wrong. The International Consumer Electronics Show is quickly becoming a launch pad for products that fall flat.

When the annual conclave kicks off next week, organizers expect more than 140,000 people — roughly the population of Syracuse, N.Y. — to descend on Las Vegas. They will mill around 1.8 million square feet of booths and exhibits, equivalent to 31 football fields.

The 2,800 or so exhibitors are hoping to set the tone for the year by showing off tons of tablet computers, throngs of 3-D TVs and untold numbers of slim, light laptops called ultrabooks.

But a look back at the products heavily promoted at CES in recent years reveals few successes.
 
I do not see it as a curse. Tons of products are developed and when they are tested do not get released but go back for more tuning, and may get released as something different. I view most of the stuff at CES as a concept like in auto shows where they show concept cars.
 
rockymtnhigh said:
The interesting thing about that story is that attendance is apparently down by a good hundred thousand.

I might be suffering time zone lag but I didn't see that statement in the article. Are you making up stuff to fit your opinion again? :)

Maybe it just a math thing because the recession did impact the attendance a good 10000 and is slowly returning to pre 2009 numbers.

Most of the article I agree with but it needs to be said that WRT Microsoft, Steve Balmer is no Bill Gates. Frankly, I'm glad to see him go and Microsoft, just ha not had a good catalyst to show off in many years. The article is right that Microsoft has timed it's product releases when the product is ready by their standards which is about 60%bug free, IMO. Other than the financial impact to the show, Microsoft won't be missed.

The article failed to state that one very large company returned to the show. JVC. It also failed to even mention Sony who, I believe, is the largest presence.

I don't look at the show for what fails to be a huge game changer and not all product announcements are. I look to the show to what doesand will impact us. While 3D in the home coughs most attendees by surprise 2 years ago, the growth of that in the retail sector has been one of the fastest in many years. But, there are many retailers who were hoping for much faster. Most of you who have read my opines on 3D will recall that I admit being a 3D fanboy, but I also state that I feel it has a place in TV just like 5.1 audio. That is, just an option for entertainment, never to be ubiquitous.

This author is not alone in his opinion. John C Divorak as stated for many years that he feels the show is a waste of his time and he can write his opinions based on other news gatherers attending. He does not need to be at CES to write about it. Last year, Scott expressed the same, but he is here this year.

PersonaIly, like attending these big trade shows. I go to two a year, CES and NAB. As a consumer, it's fun and I learn a lot. My annual buying decisions are based on what I evaluate at the shows. Last year, I purchased a new high end 3D projector, three 3D camcorders and many accessories, a new 3D ready AVR, two 3D disk players, all because I learned about them at the show, and set my budget for what I saw at the show. I don't do that every year but I do make smarter buying decisions because I attend the show. The show helps me decide if a technology is mature enough to satisfy my entertainment demands or whether I need to wait. You just cant learn this stuff going to college, night school, shopping at your local BestBuy or Amazon on line.

Finally, the article makes a big deal about Apple not having a presence and reserves it's announcements for its own show. The author fails to understand why. I really didn't understand it either until I read the book "SteveJobs". The reason has to do with Apple's marketing philosophy entirely. Apple doesn't poll it's customers to see what they want from the company or how the company should make a product. Instead, Apple tells the world what it wants them to like. History tells us that Apple, got it right a few times and when they did, it was huge. But they also had a number of failures too. Apple fanboys conveniently forget about the failures. It was all Steve Jobs. Not the ideas but he was the market research. It was said if you wanted your idea to become a product at Apple, the market study was, Go ask Steve. He will tell you the ideal was sh*t! His famous word. Then if it really was to his liking, he will come gabe a little later and give you your proposal as his idea and advise you that he had this vision of the product changing the world. But the bottom line is, CES just does not fit the philosophy at Apple! Will that all change with Tim Cook? Time will tell. For now, Apple is still following the Steve Jobs way.

Meanwhile, I'm here at CES. I don't expect to be making any big purchases based on what I learn this year. However, for me, this trip is not just about CES. I make a project of the event and stay several days longer to take in all that the region offers. I have several 3D shooting projects planned and am more excited about using what I got based on last year's CES. It's all about maximizing my travel costs. I'm here to have fun!

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PS. Sorry about the typos above. I'm on the IPAD and it's spell checker plays tricks sometimes.

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You're right! Remember when Apple came up with the slogan "Think Different" ? They also redefined English Grammar too. Should have been differently.
 
CES has their attendance audited independently and they publish the numbers by demographic. Hard to find in the search, however. I recall 2007 and 2008 being the peak years at 170000 for all classes.

I think the new registration policy is greatly and adversely affecting attendance. The free passes expire now in August. The cost to register goes up in steps but maxes out at $200. Used to be $75 if you waited after Dec 31.

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Could I have been thinking about the old Comdex show? I attended that in the late 90s, and I could have sworn it was about a quarter million.

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Could I have been thinking about the old Comdex show? I attended that in the late 90s, and I could have sworn it was about a quarter million.

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That is probably correct. This link says it nearly peaked at 211,625 in 2000.

I attended in the early 90's. What a rat race, but you could tell that a bunch of engineers came to town. All the casinos were dead during that week. I talked to a couple of locals, and they said most weren't too excited when COMDEX came.
 
That is probably correct. This link says it nearly peaked at 211,625 in 2000.

I attended in the early 90's. What a rat race, but you could tell that a bunch of engineers came to town. All the casinos were dead during that week. I talked to a couple of locals, and they said most weren't too excited when COMDEX came.

It was seriously geeky. I only went once, I am thinking 1998 or 1999, can't really remember. I just recall in the Sands CC there were these aisles and aisles of small booths (really table chair divider) with one Korean or Chinese or Japanese company after another. Walked through once and just laughed.
 
I would expect the CES show to get smaller and smaller since the internet takes care of most of what it used to do.

If anything the internet has simply gotten better at covering it. Nothing replaces a splashy keynote and there's a lot of business done on the floor. This year they are expected to break the attendance record set in 2006 and also the record for the amount of exhibitor space used for the show. It's growing, not contracting.

CES Kicks Off With A Bang Record Attendance Expected - Smarthouse
 

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