What is more surprising to me is that they did this during an a financial earnings announcement. Way to create some hype.... Why not have an announcement event like Sony and Microsoft did? They could have done it at an existing event like E3 or even had a Nintendo Direct. I'm sure they will still do something like this eventually but still.
I also agree that it's weird that they aren't getting it out in time for Christmas. The only thing that makes sense to me is some kind of manufacturing delay. Their target audience is parents buying the NX for their kids and missing Christmas will have a big impact on their early sales numbers. A slow start for this console would be a big problem after the way the Wii U sold.
For me personally, the timing is great. They are releasing during the time of the year that I make the most money and that means I will be more likely to buy one at launch even though I probably shouldn't. The consoles I already own are not being used that often so it doesn't make a ton of sense to buy another.
I also agree that it's weird that they aren't getting it out in time for Christmas. The only thing that makes sense to me is some kind of manufacturing delay. Their target audience is parents buying the NX for their kids and missing Christmas will have a big impact on their early sales numbers. A slow start for this console would be a big problem after the way the Wii U sold.
For me personally, the timing is great. They are releasing during the time of the year that I make the most money and that means I will be more likely to buy one at launch even though I probably shouldn't. The consoles I already own are not being used that often so it doesn't make a ton of sense to buy another.